D. Don Hodson Mastering Email Marketing Analytics: How to Use Data to Drive Success Email marketing is one of the most effective tools in the digital marketer's toolkit. With an ROI of up to $36 for every $1 spent , email marketing remains a powerful way to build relationships, drive... Audience Segmentation Campaign Performance Click-Through Rates Conversion Optimization Email Marketing Analytics Email Marketing Tips Email Metrics Email Tools Marketing ROI Open Rates Jan 1, 2025